Case study 03 — Hospitality

The Cocktail Quiz

Gamified microlearning that gets seasonal contract bartenders ready before their first shift.

Audience
Contract employees working as bartenders at a catering company
Role
Visual design, eLearning development, instructional design
Tools
Articulate Storyline, Adobe Creative Cloud
Format
Mobile-first microlearning game
The Cocktail Quiz start screen on a phone over a pink and yellow background

The problem

Catering companies hire contract staff for seasonal demand. They may not be working bartenders, and they have a short window between hire date and first event.

What I built

A follow-up to in-person training: randomized patrons order drinks, and learners build them from the ingredients on display, with the recipe one click away.

The result

Learner feedback led to a shaker display that updates with every ingredient, and the final version drew positive responses from SMEs.

01

Overview

This project grew out of conversations with a mentor experienced in microlearning. On his recommendation I read What Works in Talent Development by Carla Torgerson and Sue Iannone (2020), and set out to build a microlearning course enhanced with gamification for stronger learner engagement.

I translated my earlier work on a tabs interaction for cocktail recipes into this project. Research and consultations with SMEs revealed a common scenario: a catering firm quickly recruiting and training staff for seasonal needs. They aren't necessarily professional bartenders, but they can be trained quickly to make essential drinks.

After a short in-person training, this microlearning can go out by email as a follow-up that learners complete on their own time. I chose a mobile-friendly aspect ratio, since most learners would likely complete it on their phones. The gamification adds a fun twist, and an instructional designer could use an LMS to run a leaderboard for new hires and reward the top scorers.

A tabs interaction showing cocktail recipes
The tabs interaction that inspired the Cocktail Quiz

02

Process

Catering companies often design cocktail menus with overlapping ingredients so they can transport supplies and serve guests efficiently. I needed three popular drinks that share common ingredients, and after some research settled on a margarita, a daiquiri and a mojito.

I wanted an immersive scenario that mimicked the learner's work environment. Randomized patrons approach the bar and order each of the three cocktails, and the learner builds them from ingredients on display, much as they would behind a real bar. At the click of a button, learners can open a cheat sheet with the recipe.

03

Visual design

Displaying this much visual information on a mobile screen was a challenge. I created several iterations of the slide that holds the main interaction and revised them based on feedback from my SMEs and professional network.

The first iteration of the mixing screen, without a shaker cross-section or redo button
The initial iteration of the challenge slide, before the shaker cross-section and redo button
The final mixing screen with bottles, a shaker and a Mix button
The final iteration of the challenge slide

04

Game logic

In parallel, I mocked up the game logic on a sheet of notebook paper. Once I had a solid base, I moved it into Storyline, using random number generators, variables and triggers to keep score and shuffle the order of the challenges so the interaction feels more lifelike.

Hand-drawn game logic on notebook paper
Mapping out the game logic on notebook paper
A Storyline scene showing a working demo of the game logic
Building a functional demo of the game logic in Storyline

05

Programming challenges

In the first round of feedback, learners asked to see what they had already added to the shaker. The display needed to adapt to the order ingredients were added, so I built it with Storyline's states and layers. I also outlined ingredients that had already been used, to keep learners oriented in the workspace.

The shaker display showing the ingredients a learner has added
The shaker display that changes with each ingredient, built in Storyline

06

Final thoughts

With design and programming settled, I built a functional Storyline prototype, made a final round of visual tweaks based on feedback, and published it to AWS. Positive responses from my SMEs and network gave me confidence in creating gamified microlearning.

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